The Newest Member of the Squash House Team

We’re excited to introduce Gabriele Finzi as the latest member of the Squash House team. Originally from Lugano, Switzerland, Gabriele resides in New York City with his wife and children. He has extensive television news experience, and is working with us as our New York based Director/Producer. Fluent in Italian and French, Gabriele’s career has taken him…

4 Ways Videos Are Benefitting Our Clients

Squash House is helping businesses from Boston, Massachusetts to Denver, Colorado boost their web presence and effectively reach their target audience. It’s sometimes helpful to step back and see how some of our clients continue to benefit from our video production services. Hopefully this will give you some perspective and ideas on how video can…

3 Problems Web Video Can Help You Solve

At Squash House, we see web video as a solution to many of the problems businesses face. Here are 3 of the most common issues and how video can solve them: 1. Personalize Business Not every business works face-to-face with clients on a regular basis, yet prospective customers still like to know who they are…

B2B Videos Are Extremely Successful

Cisco is a company that strongly believes in video marketing. How can we tell? They produce about 1000 videos per year! They recently released some information that shows just how successful their Business-to-Business video marketing is. Here are some of the key facts: Pages with videos embedded received 44% more views than pages without video 41% of…

4 Types of Videos That Can Benefit Your Company

Most people understand how valuable web video can be for their company. Some, though, are unsure of where to start. Here are four video ideas that can help your company thrive. Company Overview/Identity: Overview videos work for a variety of reasons. They personalize your company, educate viewers on what you do, and build trust. A…

How Important is a Video Host

  A recent study by the University of Massachusetts Amherst and Akamai Technologies highlights just how important a video host is to your audience. Here are some highlights from the study: Viewers will start leaving your video if it takes 2 seconds to load 20% of your audience is gone after waiting 5 seconds 40%…

The Benefits of Stock Video Footage

  One benefit Squash House offers clients is our extensive library of proprietary stock video footage. An example of this is seen in a video produced for All Conditions Cases. The script has the All Conditions’ spokesman dressed up in Revolutionary War garb and delivering his lines in the midst of a battle scene. Actually…

Video is More Effective than PDFs or White-papers

Decision-makers are constantly flooded with emails, PDFs, whitepapers, and other text-based materials. Very few of them have any time to read it all. That is why video is one of the best ways to get information across. A short video can quickly and effectively show why someone should be interested in you and what you have…

CablePrep Case Study

Company Product Line The Problem: Most people don’t like to read PDFs or instruction sheets. Customers instead call in with questions about assembly and use. Printed material is often unclear and lacks dimension and audio. The Squash House Solution: CablePrep specializes in tools for installing telecommunications systems and had several they wanted to demonstrate through…

McCue Corporation Case Study

McCue Corporation Case Study The Purpose: To explain the features and benefits of McCue’s patented Flexcore Bollard. The Problem: What the Flexcore Bollard is and how it works are difficult concepts to concisely explain. The Squash House Solution: Most people are visual learners and like to see and hear how something works, especially if presented…

Visit Us On FacebookVisit Us On YoutubeVisit Us On LinkedinVisit Us On Google Plus